THE DIRECT AUDIENCE & PARTICIPATION LAYER
The story does not end when the page closes.
The King Teleos App is being designed as a digital participation layer for the universe: connecting accounts, clues, AR experiences, rewards, previews and membership while helping CIM build a direct, permissioned relationship with families.
THE COMPLETE ENGINE
King Teleos is the first story universe. The app is the first owned audience platform.
Together, they form CIM’s first complete story-to-audience engine: original intellectual property connected directly to the people who read, watch, collect, participate and return. The connection is intended to carry curiosity beyond the first story encounter and turn discovery into an ongoing relationship.
THE PARTICIPATION LOOP
A relationship designed to keep moving.
Every interaction should create a reason to take the next step without allowing the technology to overshadow the story.
ONE ACCOUNT. ONE CONNECTED RELATIONSHIP.
The app brings story participation and the audience relationship into one digital home.
The first release will be developed in stages, but the architecture is being conceived around the full relationship rather than a single feature.
01
Identity and access
Accounts, authentication, profiles and a persistent history of participation.
02
Story and AR
Physical pages and products opening connected digital scenes, clues and experiences.
03
Rewards and participation
Points, achievements, challenges, recognition and meaningful reasons to return.
04
Membership and previews
Subscriptions, early releases, exclusive content and future collector pathways.
AR IS THE GATEWAY, NOT THE WHOLE EXPERIENCE
Scan a physical story asset. Continue inside a living digital relationship.
A page, postcard, collectible or product can become an entry point. The scan may reveal a scene, clue, character moment or reward, but the account allows that experience to continue beyond the first activation.
DESIGNED FOR RETURN VISITS
An experience that rewards curiosity, belonging and continued participation.
The aim is not simply to keep people on a screen or deliver more content. It is to deepen attachment to the story through discovery, anticipation, recognition and sharing, giving families a meaningful reason to return and ask what happens next.
ANTICIPATION
Previews and early releases
Give members a reason to look forward to what comes next.
PARTICIPATION
Challenges and achievements
Turn attention and exploration into visible progress and recognition.
SHARING
Referral and viral experiences
Create moments people genuinely want to share and invite others into.
REWARDING PARTICIPATION
A points-based wallet designed around contribution and discovery.
Points may be earned through selected activities and used to unlock content, recognition, digital rewards or future benefits within the King Teleos ecosystem.
Participation principle: Points are a participation mechanic, not the product thesis. Their role is to reward discovery, encourage return behavior and support optional parent-approved purchases where they add genuine value to the story experience.
MEMBERSHIP AND SUBSCRIPTION LAYERS
Different ways to enter. More value for people who choose to go deeper.
Exact pricing and packaging are still to be defined. The planned structure allows free discovery, registered participation and premium access to coexist inside one direct audience relationship.
DISCOVER
Free access
Selected content, public updates and first encounters with the universe.
PARTICIPATE
Registered community
Profiles, progress, points, challenges, notifications and connected experiences.
GO DEEPER
Premium membership
Early releases, exclusive content and future collector or family benefits.
AN OWNED RELATIONSHIP WITH THE AUDIENCE
CIM should not have to rebuild its audience from zero every time something is released.
The app helps create a direct route between the intellectual property and the families who care about it, reducing dependence on third-party platforms. Its strategic value is the permissioned relationship, behavior history and first-party demand knowledge CIM can build around the story.
Direct communication
Updates and releases can reach registered users without relying entirely on changing algorithms.
First-party demand knowledge
Engagement, return behavior and paid demand can guide story, product and capital decisions while respecting privacy, consent and user rights.
Recurring value
Membership, subscriptions and repeated participation create potential recurring revenue.
Portable relationship
CIM’s audience relationship and first-party data remain strategic assets even as underlying technology changes or migrates over time.
CURRENT DIRECTION AND DEVELOPMENT STATUS
A focused audience and participation layer, built through disciplined stages.
The direction is clear: use licensed technology to deepen story participation, build the direct family relationship and learn what audiences genuinely want, while sequencing capabilities only as evidence justifies them.
CONFIRMED DIRECTION
Direct audience relationship
The app will support the continuing relationship around King Teleos, not only AR activation. CIM retains the strategic audience relationship and first-party learning it creates.
PROTOTYPE WORK
Physical-to-digital scanning
Early scan demonstrations show how selected images can trigger connected content.
PLANNED CAPABILITIES
Accounts, rewards and membership
Authentication, points, previews, subscriptions and participation will be scoped and sequenced.
FUTURE OPTION
Additional story-native participation
Future participation features may be added only when they deepen the story, serve families and are supported by real audience demand.
BUILT TO GROW BEYOND ONE FEATURE
One audience relationship can support books, media, challenges, events and future story worlds.
King Teleos provides the first focused use case. Over time, the same direct audience relationship and first-party learning can support additional formats and carefully selected CIM properties, even as the underlying technology evolves.
FOLLOW THE EXPERIENCE’S DEVELOPMENT
The first experience begins with King Teleos.
Explore the universe behind the app or begin a conversation about story participation, audience strategy and strategic partnership.